CHAPTER 1: KILLER TRAFFIC GENERATION TACTICS
1.1 Generating Traffic – The Next Important Thing
Did you know that many people don't know that generating traffic is the next important thing to do once you have constructed a website? It's unfortunate, but it's true.
This is more than likely the cause of a considerable amount of spam sites.
New entrepreneurs start a site, wait for traffic to come, end up disillusioned with Internet-based business – and instead look only to generate traffic, rather than to produce a decent site with reasonable content and products.
So why doesn't traffic immediately stream in after someone sets up a website?
The primary reason is that traffic has to come from somewhere. It doesn't just drop out of the sky.
When it comes to “free” traffic, such as organic search engine traffic, that takes time.
There are an estimated four MILLION sites on the Internet. And guess what?
You're competing with those sites for positions on search engines. Now, what's important to note is that getting “traffic” isn't all that hard.
You can always purchase five hundred thousand “hits” for $100, but if it isn't targeted to your specific category and clean (i.e. from reasonable sources), it isn't worth your time or money.
Instead, you have to find a way to generate traffic through viable methods and then recycle that traffic into repeat visits.