Banner Ads were hot when the Internet was first evolving & exploding but since those days many now claim that banner ads are no longer effective.
Reality proves the exact opposite - according to the Internet Advertising Bureau, the Internet advertising industry in the USA has grown every quarter for the last four and a half years, reaching $4.1 billion in revenue Banner ads currently account for 50% of all USA Internet advertising.
Do you know that a good banner in a targeted place can generate around a 1 % CTR (Click Through Rate), which is considered VERY HIGH? Wouldn’t you like to get that kind of traffic?
