When you first set out on your journey to making money from the internet, there is no doubt an awful lot of stuff going on and market ‘noise’ that is likely to do a lot more to confuse than help you.
This is a result of the fact that there are hundreds of marketers out there, each of whom has their own ideas about the best way of making money online and every one of them is more than happy to ‘announce’ to the world just how good their ideas or their system are.
Most commonly of course, they are selling that information, hence the clamor of marketers who are all trying to announce how outstanding their idea or product is just that little bit louder than the next man (or woman) can shout about theirs.
But in truth, it is best to ignore most of the noise and hubbub, because in online marketing as in so many other aspects of life, the best ideas, the ones that are the most workable or doable just happen to be the simplest ideas too.
After you have observed online marketing for a while, you will begin to appreciate that many marketers seem to delight in making things more complex than is really necessary, and that there is a reason for this.
By making things appear complex, they can add what appears to be greater value to products that often carry very little value or quality at all in reality. This book is very much the opposite to products, ideas and marketing tactics like this.
It is a simple step by step plan that is designed to take you to the very central core of online marketing, something that will show you how to create a simple search engine optimized website, how to get it indexed and then how to get some targeted traffic to that site in the least possible time.
And if some of the terms being used here don’t make much sense, don’t worry they are all explained and analyzed later. Online marketing and making money from the net does not have to be complex if you understand one simple fact about business on the net.
Making money online has little to do with the product or service that you are promoting or selling. The website that you are promoting from is not all that important either.
What is however critically important is your ability to bring targeted visitors to your site, people who have already indicated an interest in your product or service by choosing to visit your site.
And in order to bring targeted visitors to your site, you have to understand the importance of keywords and keyword terms and how they work.
Keywords form the focal point of this book, so we will start looking at keywords in more depth and detail very soon. However, before doing so, there is something very important to mention.
