The difference between blogging and blogging for profit is monetization.
Starting a blog today is as simple, easy and fast as setting up a social media profile.
Anyone can start a blog, either self hosted or using a webhost.
There are blogging platforms that allow you to have your segregated section, complete with your profile and exclusive posts.
There are free content management systems that allow you to host a blog on their parent domain.
You could also purchase a domain, register it, host it and create a website essentially designed to be a blog.
Assess the costs of the different options, consider your technical skills such as website design and choose a platform that suits you.
Choosing a Niche
There are bloggers who want to write on everything, almost.
There are bloggers who focus on a niche. Both can work and both can fail. It depends on the expertise of the blogger. Not the writing expertise but knowledge.
Not every blogger can develop a sound understanding of every subject that can be written about. If you are alone or have a very small team, then it is best to focus on a niche.
Trying to write about too many things will not only be bafflingly challenging but it will also confuse your potential audience. Readers like specificity.
You too would be perplexed as to whom you wish to target. If you check out the popular blogs or even the video bloggers who have amassed millions with their channels on YouTube, all of them are focusing on a niche that is well sorted.
