The Right Type of Testimonial
You don’t really want testimonials.
You want product specific, detailed testimonials that look like someone actually sat down and took the time to write about their experiences with your product.
Testimonials like “Great Product” and “I really loved your report” can actually do more harm than good.
Now, before you start thinking that you can’t get as many detailed testimonials to reinforce the value of your products as you want you may be surprised by what you’re about to read.
