This concise e-book covers a variety of strategies for getting traffic to your website.
Press Releases What is a Press Release?
“A news release, press release or press statement is a written or recorded communication directed at members of the news media for the purpose of announcing something claimed as having news value.” – wikipedia.com Our translation:
Businesses write an overview of a newsworthy event (related to their business) and submit it to news agencies (newspapers, TV, radio) in the hopes that the media will publish a story on their event – or contact them for an interview.
How can a Press Release help you get traffic?
Press releases, when used correctly, can be an effective method of generating traffic to your website.
Imagine seeing an article about you or your business in your local newspaper (or even a national paper) – and you didn’t pay a cent for the exposure.
Here are some disclaimers before you get started.