Having an e-commerce website can be challenging.
There is inventory to monitor, customers to keep happy, advertising to do, and of course security to maintain in order to protect the integrity of the site and your customers.
With all of the important steps involved to make sure your business website is a success, conversion rates should be taken into account.
So what is a conversion rate? Essentially, a conversion rate is the number of visits or “hits” you receive on your website that change over, or convert to, a sale.
For example, if your site were to get 100 visits in one week and one person made a sale, you’d have a 1% conversion rate.
Effective advertising is important in ensuring a higher conversion rate.
Making sure your website is noticed and that the product you’re selling is very clear is essential to success. Getting the hits is important, but finalizing that sale is even more important.
A good website that does a lot of business is much more involved than many people might think.
A lot of factors are involved with ensuring that visitors click on and then actually buy items they see.
There are many things you can do to get the most conversion rates possible which means those website views and random clicks actually turn into cold, hard cash (otherwise known as sales).
Here are 110 helpful tips to ensure that your website’s hits and simple clicks and visits turn into actual sales.
1. Color is important. Be sure you choose an appealing color theme for your website.
This should be universal throughout the site, and look appealing to the eye. Psychologically speaking, colors really do influence how people perceive things.
Do a little bit of research and look for colors that will go with your overall business type and the attitude you’re trying to project.
This is not limited to just the font and background colors. It also applies to graphics and wallpaper that you might use on the website.
In some cases, white is better so decide which pages need extra background color and which ones do not. Introduction to Website Conversion Rates
Having an e-commerce website can be challenging. There is inventory to monitor, customers to keep happy, advertising to do, and of course security to maintain in order to protect the integrity of the site and your customers.
With all of the important steps involved to make sure your business website is a success, conversion rates should be taken into account.
So what is a conversion rate? Essentially, a conversion rate is the number of visits or “hits” you receive on your website that change over, or convert to, a sale.
For example, if your site were to get 100 visits in one week and one person made a sale, you’d have a 1% conversion rate.
Effective advertising is important in ensuring a higher conversion rate.
Making sure your website is noticed and that the product you’re selling is very clear is essential to success.
Getting the hits is important, but finalizing that sale is even more important. A good website that does a lot of business is much more involved than many people might think.
A lot of factors are involved with ensuring that visitors click on and then actually buy items they see.
There are many things you can do to get the most conversion rates possible which means those website views and random clicks actually turn into cold, hard cash (otherwise known as sales).
Here are 110 helpful tips to ensure that your website’s hits and simple
clicks and visits turn into actual sales.
1. Color is important. Be sure you choose an appealing color theme for your website. This should be universal throughout the site, and look appealing to the eye.
Psychologically speaking, colors really do influence how people perceive things.
Do a little bit of research and look for colors that will go with your overall business type and the attitude you’re trying to project.
This is not limited to just the font and background colors. It also applies to graphics and wallpaper that you might use on the website.
In some cases, white is better so decide which pages need extra background color and which ones do not.
