While great content is obviously an essential component to your online business, it is one of the many things that you, as a successful online entrepreneur, need to do. For many people, especially those starting out, the sheer size of these to-do lists are often daunting and the constant need for quality content increases the pressure even more! A website or blog needs a continues supply of fresh articles to keep both the Search Engine spiders and Human Visitors happy.
If you are selling eBooks or other forms of packaged content then it stands to reason that you can make more money if you have more than one product on sale However, all is not lost as there is an effective short cut available: Private Label Rights material.
The easiest way to describer Private Label Rights (or PLR) material is to think of it as an
“unbranded” product.
PLR material is sold so that you can add your brand (your name or your pen-name) and claim rights as the author or creator of the material in question. PLR materials come in a wide range of formats from raw text articles to complete websites including a product to sell. In between these two extremes you can buy PLR video and audio content as well as PLR ebooks and content you can preload in to a membership site.