In case you haven’t heard much about podcasting, let me tell you a little bit about it, and how it’s commonly used by business professionals.
Think of podcasting as somewhat like a radio talk show, only podcasts aren’t typically broadcast live. They are usually pre-recorded, edited, and then uploaded. Sometimes they CAN be live shows that are recorded and uploaded later, but that’s far less common.
Podcasts can be set to download automatically by fans of that podcast, and can be listened to anytime, from any location, as long as internet is available to download the podcast at some point before listening.
Podcasts are a great way to stay in touch with your audience, while also expanding it quickly. Millions of users listen to podcasts every day, and you can reach a large number of those users quickly and easily.
In fact, Pat Flynn of the Smart Passive Income blog, says that his podcast has become his top method for reaching new customers and generating fresh traffic to his website, ranking podcasting’s global outreach above Google, social media, and inbound links!
As a result of his podcasts, Pat has received lots of media coverage and opportunities that probably would not have been open to him if he hadn’t started his podcast.
Wouldn’t you like to have that kind of exposure?
Then let’s get started!
